Steve Torbenson with his sons and the RZ family

About RZ Industries

Protection is personal.

RZ began with a father who wanted something better for his sons. That same determination still drives every problem the company chooses to solve.

Innovation born from a real need

RZ was not born in a boardroom. It started on a dusty trail.

Steve Torbenson had dealt with sinus problems since childhood. Years later, while riding with his four sons, he saw the same dust he had struggled with covering their faces and going into their lungs.

He searched for a mask that was protective, comfortable, and practical enough to wear for a full day of work or a full day outdoors. When he could not find it, he decided to build it.

In Steve’s words

“Giving up is not an option.”

That sentence has stayed with Steve through the prototypes, the long days, the trade shows, and every new product challenge. It captures the persistence behind RZ better than a polished corporate slogan ever could.

Founder video from the RZ media library

The RZ journey

Built one solved problem at a time.

Each chapter began the same way: notice what is not working, listen closely, and keep refining until there is a better answer.

01
The spark

A father saw what was missing

On a family trail ride, Steve saw dust covering the faces of his four sons. They had protection from head to toe, except for the air they were breathing.

02
2010

The first RZ mask

Unable to find a comfortable option people would actually keep on, Steve began prototyping. The first order arrived at his home, and the family built the business from the garage.

03
The evolution

Listening became the roadmap

Feedback from riders, makers, tradespeople, and professionals led to new materials, new fit options, and the patented three strap RZM3 design.

04
Beyond masks

The same mindset, a new problem

A bad hotel air experience led Steve back to the workbench. That frustration became RZ AIRflow, extending the company mission from personal protection to cleaner room air.

05
Customer led

More industries found RZ

Riders, makers, farmers, landscapers, retailers, and professional users helped RZ discover how many different environments needed a better answer.

06
Purpose in action

Protection reached Mongolia

RZ worked with Troy Marshall Ministries to provide masks for pregnant women and children, then continued supporting churches, first responders, and nonprofit partners.

07
Recognition

The company kept growing

Retail relationships, major expos, customer stories, and Inc. 5000 recognition reflected years of reinvestment, persistence, and hands on learning.

08
The next chapter

RZ Pro moves toward professional markets

RZ is bringing its problem solving approach into certified European products, the United States NIOSH pathway, and enterprise respiratory protection.

The RZ team at the 2026 NSC Safety Congress and Expo

A family beginning. A professional future.

Stay close to the people doing the work.

RZ grew by showing up, listening, and learning how people use protection in the real world. From family trails and home renovation to workshops, farms, fire and rescue, and industrial safety, the work has always stayed connected to the people wearing the product.

Today, RZ is building a more professional global platform while preserving the curiosity, responsiveness, and personal responsibility that started it.

See who RZ serves →

What guides RZ

Purpose you can see in the work.

A strong company story is not a list of dates. It is a set of choices that stay recognizable as the company grows.

01

Protection starts with people

Every product begins with a real person, a real environment, and a real reason to breathe safer.

02

Solve the problem others accept

RZ keeps questioning familiar designs when comfort, fit, fogging, or usability can be made better.

03

Listen, learn, improve

Customer experience has shaped the product line from the earliest masks through today’s professional direction.

04

Use success to serve

Giving, partnerships, and community work are part of the company story, not an afterthought.

A professional protection company

Help people understand the whole protection decision.

RZ believes professional credibility requires more than a filtration headline. Buyers deserve clear information about the hazard, the exact product, its current approval status, individual fit, correct use, care, and the evidence behind every claim.

That is why RZ is building education and product documentation into the company platform. The goal is to help safety leaders and wearers make a more informed decision while keeping workplace compliance responsibilities clear.

Protection with a wider purpose

More than making and selling masks.

RZ’s story includes thousands of masks provided through mission and community efforts, including support for women and children in Mongolia and donations to churches, first responders, and nonprofit organizations.

The reason is simple: better protection matters most when it reaches the people who need it.

2010RZ Industries began
FamilyThe reason at the center
60+Countries represented on the current RZ site
ForwardProfessional protection is the next chapter

Continue exploring

See more of RZ.

For safety leaders and professional buyers

Find the right RZ relationship.

Explore the products, ask for technical documents or sample information, or talk with the RZ team about what your people need.

Choose your product and matching replacements

Match the exact model and size before adding a replacement filter. Each item is sold separately. Product details include use instructions and any subscription options.

RZM3 masks and filters

RZM3 mask

Choose your mask

RZM3 mask

$39.99 USD

Details and subscription options →

RZ AIRflow systems and replacement filters

For the RZ AIRflow PTAC system. Check your existing system and replacement component before ordering.

Plan the ongoing filter cost.

Keep the reusable mask in service according to its instructions and replace the matching filters when required. For certified respirator configurations appropriate to the same task and market, explore equipment and filter spending with the cost calculator.

Open the ROI and filter cost calculator →

Connect with the right team

Talk to RZ Sales

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Customer service and sales use separate forms so your request reaches the right place.

ProductsShop all RZRZ ProRZM3RZ AIRflowFilters and parts
CompanyAbout RZRZ Insider blogMission and givingDealers and distributorsPrivacy and data use
Support and resourcesLearn the basicsWhy respirator fit mattersTest reports and approvalsExpo experienceSizing, care, and supportContact sales
Your order Email customer support Sizing and fit Accessibility statement Cart and checkoutOrder history